On October 29, 2018, the Ellen MacArthur Foundation launched the New Plastics Economy Global Commitment “to eradicate plastic waste and pollution at the source.” The Global Commitment includes three key targets: 1) Eliminating “problematic or unnecessary plastic packaging” and moving “from single-use to reuse packaging models,” 2) innovating plastic packaging that can be “easily and safely reused, recycled, or composted by 2025,” and 3) circulating produced plastics by increasing plastics reuse or recycling and using it for new packaging or products.

Over 290 organizations, including packaging producers, brands, retailers, recyclers, industry associations, investors, governments, universities, and NGOs, have signed the Global Commitment which is led by the Ellen MacArthur Foundation in collaboration with UN Environment. The targets “will be reviewed every 18 months, and become increasingly ambitious over the coming years,” the New Plastics Economy press release reads. Further, “[b]usinesses that sign the commitment will publish annual data on their progress to help drive momentum and ensure transparency.”

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New Plastics Economy (October 26, 2018). “Global Commitment to eradicate plastic pollution at the source.

New Plastics Economy (2018). “Global Commitment.

Ellen MacArthur Foundation (October 29, 2018). “‘A line in the sand’ – Ellen MacArthur Foundation launches Global Commitment to eliminate plastic pollution at source.

Adele Peters (October 28, 2018). “250 organizations are joining forces to end plastic waste.Fast Company

Irene Banos Ruiz (October 29, 2018). “Ending plastic waste with big promises?Deutsche Welle

Steve Toloken (October 29, 2018). “Businesses endorse plastics waste and pollution goals.Plastics News Europe

Plastics Recyclers Europe (October 29, 2018). “PRE endorses the New Plastics Economy global commitment.

Anne Marie Mohan (October 29, 2018). “The New Plastics Economy Global Commitment draws ‘a line in the sand.’Greener Package

Lorraine Chow (October 29, 2018). “World’s biggest plastic polluters pledge to cut waste by 2025.EcoWatch